DIGITAL MARKETING SPECIALIST
From SEO to PPC and Social Media. The right tools for the right job.
Every service below has plenty to say about it, but what’s more important is not choosing from this list, but picking from each to make sure you have a plan that fits your business, budget and expectations. The service I provide rarely fits neatly within defined lines.
This is where your website is continuously optimised over time so that your exposure in Google/Bing searches increases. We used to talk about ‘page one rankings’ but the new generation of search goes further than that. SEO has changed a lot over the last decade, but it’s only become better for those companies who are willing to create new ideas. That’s where I come in.
Ideal for: companies looking to increase and improve sales and enquiries in the long-term.
Managing Google/Microsoft Bing Ads requires a lot of technical knowledge to get right. Gone are the days of driving as many clicks as possible and now we’re in an era of conversion-led techniques that rely on careful management.
Ideal for: companies looking to increase and improve sales in the short and long-term
Social Media Marketing is a great way to get in front of certain audiences are the techniques are both organic and paid for in nature. This ties in well with SEO as the creation of content and gaining interest is central to both services. I can also manage your routine Social Media messaging and ensure you’re keeping everything on brand.
Ideal for: companies looking to increase exposure to certain audiences and generate sales and enquiries over the long-term
Conversion Rate Optimisation takes a look at what website visitors are doing after they reach your website. When you have a lot of traffic but few sales, it’s just as important to look at improving and increasing traffic levels as it is to look carefully at why those people aren’t buying or making contact with you.
Ideal for: companies looking to see if their website traffic could be offered a better experience so that more visitors convert to sales and enquiries.
